> For the complete documentation index, see [llms.txt](https://docs.getuntitled.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.getuntitled.ai/untitled-demand-side-platform-dsp/untitled-dsp-ad-exchange-and-inventory-access.md). # Untitled DSP Ad Exchange and Inventory Access The Untitled DSP provides access to a broad range of programmatic advertising inventory across web, mobile app, native, online video, connected TV (CTV), and digital audio environments. Inventory is made available through the ad exchanges and supply-side platforms (SSPs) listed below. Availability varies by exchange and inventory type, as shown in the table. ### Supported Inventory Types * **Web:** Display and video inventory across desktop and mobile websites. * **Mobile App:** In-app display and video inventory. * **Native:** Native placements designed to match the look and feel of the surrounding publisher experience. Native availability is identified separately for desktop and mobile web. * **Video:** Digital video inventory across supported web, mobile app, and streaming environments. * **CTV:** Connected TV inventory delivered through internet-connected televisions and streaming devices. * **Audio:** Digital audio inventory, including supported streaming audio placements. ### Ad Exchange and Inventory Availability In the table below, **Yes** indicates that the exchange supports the corresponding inventory type through the Untitled DSP. Blank cells indicate that the inventory type is not listed as available through that exchange. ### Important Availability Notes * Exchange access does not guarantee that inventory will be available for every campaign. Supply can vary based on geography, audience, device, creative format, bid strategy, publisher eligibility, and campaign settings. * CTV and audio inventory require compatible creative assets and campaign configurations. * Exchanges marked **Deactivated** are included for reference because they appear in the source inventory list, but they should not be treated as currently available buying channels. They may reactivate at any time. * Exchange names, integrations, and supported formats may change over time as supply relationships and platform capabilities evolve. For help confirming inventory availability for a specific campaign, contact the Untitled team with the campaign geography, audience, channel, and creative format.
Ad Exchange or SSPStatusWeb (Desktop)Web (Mobile)Mobile AppNative (Desktop)Native (Mobile)VideoCTVAudio
33AcrossAvailableYesYesYes
AdPrimeAvailableYesYesYesYes
AdformAvailableYesYesYesYes
AdswizzAvailableYesYesYes
AmazonAvailableYesYesYesYes
AxonixAvailableYesYesYesYes
BeachfrontAvailableYesYesYesYes
ConnatixAvailableYesYesYesYes
CriteoDeactivatedYesYesYesYes
Criteo Commerce GridAvailableYesYesYesYes
Digital Turbine (Inneractive)AvailableYesYes
Equativ (Smart AdServer)AvailableYesYesYesYes
Freewheel (Stickyads.tv)AvailableYesYesYesYesYes
Google AdXAvailableYesYesYesYesYesYesYes
GumGumAvailableYesYesYesYes
Improve DigitalAvailableYesYesYesYes
Index ExchangeAvailableYesYesYesYes
InmobiAvailableYesYesYesYes
LoopMeAvailableYesYesYesYes
Magnite CTV (Telaria)AvailableYesYesYesYesYes
Magnite DV+ (Rubicon)AvailableYesYesYesYesYes
Microsoft Monetize SSPAvailableYesYesYesYes
Nexstar DigitalAvailableYesYesYesYes
OguryAvailableYesYesYesYes
OpenXAvailableYesYesYesYes
OutbrainAvailableYesYesYesYes
OzoneAvailableYesYesYes
PilotXAvailableYesYesYesYes
Proper MediaAvailableYesYesYes
PubMaticAvailableYesYesYesYes
PulsePointAvailableYesYesYesYes
RichAudienceAvailableYesYesYesYes
SeedtagAvailableYesYesYes
SharethroughAvailableYesYesYesYesYesYes
Siprocal (formerly Column6)AvailableYesYes
SmaatoAvailableYesYesYesYes
Sovrn (FMX)AvailableYesYesYesYes
SpringServeAvailableYesYesYesYes
TheViewPointAvailableYesYesYesYes
TripleLiftAvailableYesYesYesYesYesYes
TritonAvailableYes
TubiAvailableYesYesYesYesYes
UnityAvailableYesYes
UnrulyXAvailableYes
VerveAvailableYesYesYesYes
YieldlabAvailableYes
### Exchange-Level Targeting Exchange-level targeting may be used when supported by the campaign configuration. In most cases, enabling broader access across eligible exchanges provides the DSP with more opportunities to reach the intended audience and optimize campaign delivery and bidding unit economics. ### Publisher and Placement Availability Access to an exchange does not necessarily include every publisher or placement available through that exchange. Inventory availability depends on the supply offered through the exchange, campaign eligibility, targeting criteria, deal terms, and platform controls. ### Private Marketplace and Preferred Deals Private marketplace and preferred deal availability depends on the exchange, publisher, and campaign requirements. Contact the Untitled team if your campaign requires access to a specific publisher, private marketplace, or preferred deal. ### Maintaining Current Exchange Information This article reflects the exchange and inventory access documented in Untitled’s current inventory list. Because programmatic supply relationships and supported formats can change over time, confirm any time-sensitive or campaign-specific inventory requirements with the Untitled team. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://docs.getuntitled.ai/untitled-demand-side-platform-dsp/untitled-dsp-ad-exchange-and-inventory-access.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.