Quickstart Guide
Start supercharging your marketing funnel with engaged website visitors and the Untitled platform.
What is Untitled?
Untitled is a software platform that de-anonymizes visitors to your website and enables you to turn them into loyal customers. By using digital fingerprints and the largest consumer data co-op in the world, we can provide you with comprehensive, marketing-compliant visitor profiles, including email addresses, names, demographic, firmographic, and website activity, even if the website visitor doesn’t fill out a form or take an “identifying action”.
The Untitled ID Tag is a custom snippet of code that you install on your website after signing up for an Untitled account. When this code runs each time a website page loads, it gathers information that helps complete that visitor’s profile in your Untitled Visitor Table.
Enter the Visitor Table
Website visitors identified by the Untitled ID Tag are aggregated in your Visitor Table, where you can see all of the data captured and start to dream up how you’ll use it to create retargeting marketing campaigns.
The Visitor Table can be filtered and segmented by demographics, on-site activity, and data like company title and location. Once you’ve honed in on the visitors you’d like to target, save them as a reusable, automatically-updated Audience in your account. Don’t stop with one! Build as many Audiences as you can dream up and put to use.
Integrate your existing marketing contact and ecommerce purchaser data with your Untitled account to harness the power of machine learning. Our algorithms can train themslves on existing customer data to better identify which visitors are likely to become high-value customers, enabling even better segmentation by Buyer Intent and creating an Ideal Customer Profile just for you.
With your existing customer data as its training material, put AI to work, looking at hundreds of customer attributes and finding which ones correlate most to a high lifetime value for your business. This AI-generated customer profile can be put to work in your existing marketing channels.
Destinations are your existing marketing tools, like Facebook/Meta ads or your email marketing platform. Easily sync your Audiences and AI-generated Customer Profile into new or existing campaigns, growing your marketing funnel. Your Audiences sync with Destinations daily, creating a seamless flow of new contacts into your drip campaigns, display ads, search engine ads, and more.
Complete the marketing loop with our Demand Side Platform (DSP) advertising offering, giving you the power to plug in your Untitled Audiences to premium ad real estate on Hulu, Peacock, Amazon Ads, Disney +, Max, Prime Video, and more. Use the power of the Untitled platform to drive efficiency and display ads to already-interested audiences, not broad-match demographics.
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