Visitor Enrichment
Identify your best opportunities for current or new customers.
You’ve resolved visitor data from your website through the Untitled ID Tag. Now, how do you integrate this new third-party data with the customer data in your existing applications? You connect those applications to Untitled for automated integration and enrichment!
Enrichment in Untitled allows you to enrich your visitor datasets with matched IDs from your customer software sources, including Hubspot and Shopify.
Untitled will automatically match your historical customers to resolved visitor profiles and unify all datapoints within each customer profile. This enriched, unified customer view enables robust audience building and activation tactics.
If you haven't already connected a source for enrichment, please do so by following the steps provided here.
If you've recently connected a source, please know it can take up to 24 hours to initially onboard your customer data.
Viewing Enriched Records
After allowing 24 hours for your source’s historical sync to complete, log into your Untitled account and select Visitor table from the left navigation menu
Select the Filters drop down on the right side the Visitor resolution table
Use the Source drop down to choose your Enrichment eligible source
Under Filters, you will have the option to View All, View Only Source Matches or Exclude Source Matches from the results.
Should you select View All, the table will provide all resolved customers, to include the enriched datapoints pulled from the connected application
Should you select View Only Source Matches, the table will only populate the customers that matched between resolved the Untitled ID Tag and the application
Should you select Exclude Source Matches, the table only populate net new leads by removing all matches found between the Untitled ID Tag and the application

Enter the desired date range and hit Apply Filters to generate filtered results
Matches will be clearly indicated in the second column titled Identified, which will list each website tag and source the customer has been located

When all desired filters have been applied and you are ready to download your list, select the Export button or save these visitors as an audience for audience activation.
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