# Latest Updates

### May 2026

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<summary>Visualize Your Account Health and Activity with the New Untitled App Homepage</summary>

{% embed url="<https://www.youtube.com/watch?v=Cm6kPL7UgrE>" %}

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### April 2026

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<summary>Segment Visitors by Referring Ad Channel for Cross-Channel Marketing and Retargeting</summary>

We’ve added more Audience templates based on ad platforms’ automatic URL parameters, like ‘gclid’ for Google and ‘fbclid’ for Facebook. These templates make it easy for you to see where your advertising dollars are driving traffic. They enable you to either retarget these visitors with a ‘lower funnel’ strategy on the same channel where they came from, or to target them with multi-channel ads by syncing the Audience to another platform.&#x20;

Currently supported paid traffic channels are Google, Meta, LinkedIn, Twitter, TikTok, Snapchat, Reddit, Mailchimp, Bing, Pinterest, Hubspot, and Klaviyo.

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### March 2026

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<summary>Market to Intent Audiences before they ever visit your website</summary>

Intent data combines the content a web browser is viewing with their identity. Web content from over 300,000 websites is classified into over 30,000 Topics. Untitled clients participating in the private beta release have the ability to build Audiences based on these Intent Topics and target them with Facebook or DSP marketing.&#x20;

Learn more about Intent Topics on our blog: <https://getuntitled.ai/blog/what-is-intent-data/> and contact your Customer Success Manager about inclusion into the private beta.&#x20;

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### February 2026

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<summary>Customize and Save a Visitor Table View</summary>

Customize the columns in your Visitor Table, revealing only the website visitor attributes that are most important to you. Save this view so that you get the most valuable information at a glance each time you log in to your Untitled account.

<figure><img src="/files/19wjRuNqcbLgjZhLDnF9" alt=""><figcaption></figcaption></figure>

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<summary>Filter Visitors by Number of Pages Visited</summary>

Filter and save Audiences in Untitled based on the number of pages viewed in any visitor’s most recent session on your website. This can be a great filter to remove ‘quick-bounce’ viewers from your retargeting lists or to hone in on only your most engaged visitors; we’ve seen visitors with 180+ pageviews!

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### January 2026

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<summary>Transfer Data Efficiently with Short Lookback Windows</summary>

[Lookback windows](/audience-studio/using-the-audience-lookback-window-strategically.md) define how long someone stays in an Untitled Audience and are very helpful to control the duration of a retargeting campaign if you’re syncing to Google Ads or Facebook Ads. You might select 7 days for an impulse-driven ecommerce purchase, or 90 days for a higher-priced item that requires consideration.

\
Now, you can select 1 or 2 day lookback windows.

\
These are helpful when you’re delivering leads to a sales team via Google Sheets and they don’t need repeat visitors showing up in the list. A 1 day lookback window is also great when you’re moving Untitled Audiences into your CRM via Zapier or N8N, and want to remove unnecessary re-runs of your ‘middleware’ automation.

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### December 2025

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<summary>Set up a Consent Management Platform with Cookiebot</summary>

[Follow our video guide for setting up Cookiebot](https://docs.getuntitled.ai/misc/privacy-and-consent-management/set-up-a-cookie-consent-banner-with-cookiebot) on your website through Google Tag Manager. Using a consent management platform and classifying your Untitled ID Tag as a marketing cookie helps ensure you're compliant with cookie consent rules.&#x20;

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### November 2025

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<summary>Enhance Attribution in Klaviyo with Tags and Reports</summary>

Our new [Klaviyo Tips and Tricks article and video](https://docs.getuntitled.ai/integrations/destinations/klaviyo/klaviyo-tips-and-tricks) details how you can use a Flow to tag Untitled Audience imports to Klaviyo, and then use a custom analytics report to monitor the performance of those contacts over time. These tips overcome Klaviyo's default short attribution window and 'last touch' attribution model.

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<summary>Save and Share File Downloads</summary>

You've always been able to export CSV files of your Resolution data from Untitled. With this update, your exports are saved for 7 days, making it easier to download them again, review the export settings, or share the files with your team.

<figure><img src="/files/aT8qbqf7rG49ASncgw6a" alt=""><figcaption></figcaption></figure>

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### October 2025

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<summary>Get more of your FAQs answered</summary>

We’ve refreshed and expanded our Frequently Asked Questions section of the knowledge base to help you get and share answers with your team and your clients. [Check out the entire FAQ section here](https://docs.getuntitled.ai/misc/frequently-asked-questions), or if you’ve had any of these questions, now you have answers!

[Can I text my visitors?](https://docs.getuntitled.ai/misc/frequently-asked-questions#can-i-text-my-website-visitors)

[How long does a session need to be in order to be captured in Untitled?](https://docs.getuntitled.ai/misc/frequently-asked-questions#how-long-does-a-session-need-to-be-in-order-to-be-captured-in-untitled)

[How is the Untitled ID Tag different from Klaviyo Activity Backfill?](https://docs.getuntitled.ai/misc/frequently-asked-questions#how-long-does-a-session-need-to-be-in-order-to-be-captured-in-untitled)

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### September 2025

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<summary>Sort and Save your Visitor Table View</summary>

Save your own custom view of the Visitor Table for quick reference to the information you need most. We've also redesigned the layout of the Visitor Table for a more compact view of data, grouped into relevant columns that you can display or hide. Make sure you toggle on "Try out the new version" to use these new settings.

<figure><img src="/files/KQgrWTpSRyTIYGJE2OOV" alt=""><figcaption></figcaption></figure>

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### August 2025

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<summary>Use Audience Templates to Create Actionable Site Visitor Segments</summary>

Use templates from the Untitled team to automatically apply filters to your Visitor Table based on combinations of website visitor attributes that neatly segment shoppers into actionable groups. Alternatively, start with a template and modify it before saving, to jumpstart your account.

<figure><img src="/files/ENBdX2nDB2acCnvFT7Rs" alt=""><figcaption></figcaption></figure>

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<summary>Create and Edit Audience Descriptions</summary>

Add a text description to your Audiences when you create them, describing which filters were applied or their intended use. These descriptions are also editable in the Audience Summary, so your entire team can stay updated on all of your Untitled Audiences.

<figure><img src="/files/XVg76Cxnm0QEU6seDL9k" alt=""><figcaption></figcaption></figure>

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<summary>Create a LinkedIn Ads Matched Audience with an Untitled Audience</summary>

[This guide](/integrations/destinations/linkedin-ads.md) explains how you can auto-sync an Untitled Audience to a LinkedIn Ads Matched Audience via Zapier, automatically using your Untitled data to power your retargeting campaigns. The guide can also be used as a template for how to use Zapier to manipulate and move Untitled data into other marketing systems.

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### July 2025

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<summary>Filter your Audience by Net Worth</summary>

You can now filter your website visitors by net worth when building an Audience in Untitled. Although many clients have had success using the ‘income range’ filter, we introduced this filter in response to clients who are targeting the following two groups:

1. Retirees who may show no income, but have significant net worth. These might be prime customers for travel services, second homes, or large scale recreational purchases like boats.
2. Households with a non-working member. The net worth filter captures household net worth, whereas income applies to an individual. In the case where a non-working member of a household is shopping online, they might be missed by the income filter, but otherwise match the profile of your ideal shopper. The net worth filter will help you match that shopper.

Need help implementing this filter or want to share a different use case you found for it? Let us know! Email <support@getuntitled.ai> .

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<summary>Create a Google Customer List with an Untitled Audience</summary>

[This guide](/integrations/destinations/google-ads.md) explains how you can auto-sync an Untitled Audience to a Google Customer List in Google Ads, automatically using your Untitled data to power your retargeting campaigns.

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<summary>Build Audiences with Rolling Membership Window</summary>

Adjust how long someone stays in your Untitled Audience, ranging from 7 days to All-Time, with the new Lookback Window feature. [Learn more about how to use that feature here.](/audience-studio/using-the-audience-lookback-window-strategically.md)

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<summary>Buyer Intent Score Explainer</summary>

[This article](/audience-studio/understanding-buyer-intent-score-on-the-untitled-platform.md) explains how the Untitled Buyer Intent Score (from hot to cold) predicts purchase intent from your website visitors, helping you send the right message to the right people.

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### June 2025

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<summary>Advertise With the Untitled Demand Side Platform</summary>

Activate your Audience directly within Untitled and run video, audio, and display ads on smart TV placements like Disney+, Amazon Prime Video, and Hulu, plus Spotify, YouTube, and on apps like ESPN. [Learn more here.](/untitled-demand-side-platform-dsp.md) Launched as a fully-managed service.&#x20;

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<details>

<summary>Keep Up With Key Untitled Terminology</summary>

[A new page here](/misc/key-terminology.md) to keep you updated on the in-app vocabulary of the Untitled platform.&#x20;

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### May 2025

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<summary>Dashboard 2.0 Launched</summary>

Your Untitled Dashboard has a fresh look and new features, while maintaining all of your data and connections. If you're still logging in to your account at a URL containing  [distilled.untitledfirm.com](https://toadfish.distilled.untitledfirm.com/) , contact[ support@getuntitled.ai](mailto:support@getuntitled.ai) to get upgraded to the new dashboard for free.

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