# Welcome Untitled is the all-in-one audience platform that puts all your audience data, from insights to activation, in one place. Harness the power of data and AI to identify, curate, enrich and reach your target audience—all from a single platform. Maximize the efficiency of your ad spend by leveraging your existing audience data alongside our data and cutting out unnecessary intermediaries. *** ## ## Setup & Product Walkthrough Familiarize yourself with the Untitled platform using these essential onboarding resources.
Overview and Product TourOverview and Product Tour
Quickstart GuideQuickstart Guide
Getting Started with the Untitled ID TagGet Started with the Untitled ID Tag
*** ## Discover Untitled Explore our core features using the links below.
Untitled ID TagUntitled ID Tag
Visitor EnrichmentVisitor Enrichment
Audience StudioAudience Studio
SourcesSources
DestinationsDestinations
AdministrationManaging Users
# Quickstart Guide The following guide can be used to get Untitled setup for success right after you first sign-in. ## Create and Install the Untitled ID Tag To start collecting visitor data, you will need to install the Untitled ID Tag on your website. This process in simple for anyone who has admin access to your website 1. Log in and select the **+ Create** **Tag** button in the top right corner of the Homepage. You can also go the Tags page available in the left navigation menu. 2. On this page, you will see two options for creating a tag. To start, **Create a Main Tag** to use on your primary website. After clicking, a window will appear with instructions to update your **Cookie Consent and Privacy Policy** on the website where the tag is placed. 3. **Copy** the provided statement and place it within your website privacy policy. For additional information, [follow the guide here](https://docs.getuntitled.ai/). After updating your website privacy policy, check the ***agree to terms*** box and select **Create tag.** 4. Copy the code and install on your website. For step-by-step instructions on installing the tag on your website, [follow the guide here](/product-overview/untitled-id-tag). Within ***one hour*** of successfully installing the tag on your website, visitor data will be available in your account. Find your visitor resolutions under the Visitor table page in the left navigation menu. To create additional tags, use the Secondary tag generator and follow the same process. ## Build Your First Audience 1. Navigate to the **Visitor table** tab on the left navigation menu 2. Toggle between visitors based on file types: “B2B”, “B2C” or “PTE”: * [*B2B*](/product-overview/untitled-id-tag/visitor-dataset-features/b2b-data-points) *- Resolutions returned with name + business email address and firmographic attributes.* * [*B2C*](/product-overview/untitled-id-tag/visitor-dataset-features/b2c-data-points) *- Resolutions returned with name + personal email address demographic attributes.* * [*PTE*](/product-overview/untitled-id-tag/visitor-dataset-features/plain-text-email-pte-data-points) *- Resolutions that we could not associate back with a B2B or B2C profile, but still could resolve an email for.* 3. In the table column titled **Profile**, select the **View** button on an individual result to review all the attributes on a single individual. 4. Use the **Filter** dropdown to view all available filter settings. 5. Once you have selected all desired filters, click “Apply filters” to generate your new audience. 6. You can now either save the current filter settings to the **Audience Library** or **Export** lists as a CSV. ## Need Further Support or Have Additional Questions? Check out our[ FAQs ](/misc/frequently-asked-questions)to get some answers, start a chat on our [website](https://getuntitled.ai/), or get connected directly with our team [here](https://getuntitled.ai/contact/). # Tips & Tricks Welcome to Untitled! Below are some ways you can make the most of your Untitled ID Tag results by activating your data to Klaviyo and other platforms. Follow the step-by-step guide below to get started! ### Instructions #### **Build Hidden Shopper Lists for Klaviyo Campaigns** Quickly connect your Shopify data to Untitled and dedupe tag results against your existing Shopify profiles. Follow the steps below to build hidden shopper lists for your next Klaviyo campaign: 1. **Connect Shopify Data to Untitled**: Start by integrating your Shopify store with Untitled. This will allow you to match your Shopify users to the Untitled ID visitor data. In your Untitled account, navigate to **Sources** > **Connect a source** and search Shopify. Follow the connection instructions provided and allow for 24 hours for your first historical data sync to complete. 2. **Dedupe Visitor Data Against Shopify Users**: Untitled enrichment allows you to integrate your first and third-party data in order to identify and exclude visitors that already exist in your Shopify customer database. Navigate to the **Visitor table** page and apply the following filters to the table to isolate your net new leads: 1. Source → Shopify 2. Filters → Exclude Shopify Matches 3. **Export and Send Email Blast**: Once you have refined your list, export the results and load into Klaviyo. For insight on how to upload lists to Klaviyo, follow the steps provided on [this guide](https://docs.untitledfirm.com/space/KB/634716164/How+to+Upload+Visitor+Data+to+Klaviyo). From there, you can create a personalized email campaign and send it to net new shoppers. To boost engagement, try offering a discount code for first-time purchases. #### **Create Custom Audiences Across Social Media Campaigns** Due to iOS14 roll outs, the majority of the visitors resolved through the Untitled ID Tag are not usually captured by traditional marketing tags. Follow the steps below to create and load custom audiences to Meta, TikTok, Twitter and other social media platforms: 1. **Prepare Your Lists:** Export both the B2C and PTE lists generated from the tag. 2. **Import as a Custom Audience:** Import these lists as custom audiences into platforms such as Facebook Meta, TikTok, Twitter, etc 3. **Generate Lookalike Audiences**: Custom Audiences generated through Untitled serve as an excellent foundation for creating high-performing lookalike audiences. Once you upload a custom audience to Meta, for example, this list is a great base for creating your lookalike audiences. #### **B2B Prospecting** Unlock B2B opportunities and conduct targeted outreach by leveraging the robust set of company attributes provided by the Untitled ID Tag: 1. **Select the B2B File Type**: Navigate to the **Visitor table** page and select the **B2B file type** 2. **Filter Company Attributes based on ICP:** Utilize the robust set of company attributes provided by Untitled Enrichment to filter through B2B prospect lists based on your Ideal Customer Profile (ICP). #### **Direct Mail Campaigns** Explore the potential of direct mail campaigns using personal addresses collected through the B2C list: 1. **Personalized Outreach through the B2C List:** Export your B2C list and leverage the personal addresses of your website visitors to run direct mail campaigns. 2. **Validate Recipient Engagement with QR Codes:** Track engagement by including QR codes on direct mail pieces, driving recipients to your website for further interaction. Through Untitled, run every campaign with accurate and valuable visitor data. Follow this guide to explore different methods of utilizing your leads, and make the most of Untitled ID to drive engagement, conversions, and growth. If you have any questions or would like additional recommendations, please contact our support team! # Overview and Product Tour Take a video tour of the Untitled Platform to get familiar with, or refreshed on, the features, menus, and connections you can make with the de-anonymized information from your website visitors. ## Walkthrough Video {% embed url="" %} ## Timestamps for quick access: * 0:00 Overview of Untitled * 0:21 Dashboard and Summary Insights * 0:40 Visitor Table and Visitor Information * 1:45 Filtering Visitors into Audiences * 2:50 Audiences * 3:03 Tags * 3:31 Sources * 3:59 Ideal Customer Profile Creation * 4:48 Destinations * 5:25 Demand Side Platform Campaigns # Quickstart Guide Start supercharging your marketing funnel with engaged website visitors and the Untitled platform. ## What is Untitled? Untitled is a software platform that de-anonymizes visitors to your website and enables you to turn them into loyal customers. By using digital fingerprints and the largest consumer data co-op in the world, we can provide you with comprehensive, marketing-compliant visitor profiles, including email addresses, names, demographic, firmographic, and website activity, even if the website visitor doesn’t fill out a form or take an “identifying action”. ## [It Starts with a Tag](/product-overview/untitled-id-tag) The Untitled ID Tag is a custom snippet of code that you install on your website after signing up for an Untitled account. When this code runs each time a website page loads, it gathers information that helps complete that visitor’s profile in your Untitled Visitor Table. ## Enter the Visitor Table Website visitors identified by the Untitled ID Tag are aggregated in your Visitor Table, where you can see all of the data captured and start to dream up how you’ll use it to create retargeting marketing campaigns. ## [Filter and Segment with Audiences](/audience-studio) The Visitor Table can be filtered and segmented by demographics, on-site activity, and data like company title and location. Once you’ve honed in on the visitors you’d like to target, save them as a reusable, automatically-updated Audience in your account. Don’t stop with one! Build as many Audiences as you can dream up and put to use. ## [Enrich Further with Sources](/integrations/sources) Integrate your existing marketing contact and ecommerce purchaser data with your Untitled account to harness the power of machine learning. Our algorithms can train themslves on existing customer data to better identify which visitors are likely to become high-value customers, enabling even better segmentation by Buyer Intent and creating an Ideal Customer Profile just for you. ## [Use AI to Build an Ideal Customer Profile](/audience-studio/creating-an-ideal-customer-profile-icp-with-your-shopify-store-data-and-untitled) With your existing customer data as its training material, put AI to work, looking at hundreds of customer attributes and finding which ones correlate most to a high lifetime value for your business. This AI-generated customer profile can be put to work in your existing marketing channels. ## [Sync Data with Destinations](/integrations/destinations) Destinations are your existing marketing tools, like Facebook/Meta ads or your email marketing platform. Easily sync your Audiences and AI-generated Customer Profile into new or existing campaigns, growing your marketing funnel. Your Audiences sync with Destinations daily, creating a seamless flow of new contacts into your drip campaigns, display ads, search engine ads, and more. ## [Turn Visitors into Customers with Demand Side Platform Advertising](/untitled-demand-side-platform-dsp) Complete the marketing loop with our Demand Side Platform (DSP) advertising offering, giving you the power to plug in your Untitled Audiences to premium ad real estate on Hulu, Peacock, Amazon Ads, Disney +, Max, Prime Video, and more. Use the power of the Untitled platform to drive efficiency and display ads to already-interested audiences, not broad-match demographics. \ \
# Untitled ID Tag Reveal your anonymous website visitors, turning everyone into a potential customer.
Quick Links
Getting Started with the Untitled ID Tag Tag Installation TroubleshootingGet Started with the Untitled ID Tag
Installing the Untitled ID Tag on a Shopify Store
Installing the Untitled ID Tag on Custom or Wordpress Website
Installing the Untitled Tag with Google Tag ManagerVisitor Dataset Features
Installing the Untitled ID Tag on a Squarespace Store
Tag Installation Trouble Shooting
Visitor Dataset Features
## Need Further Support or Have Additional Questions? Check out our[ FAQs ](/misc/frequently-asked-questions)to get some answers, start a chat on our [website](https://getuntitled.ai/), or get connected directly with our team [here](https://getuntitled.ai/contact/). # Get Started with the Untitled ID Tag The Untitled ID Tag is a small piece of code that helps reveal your anonymous website visitors, turning everyone into a potential customer. These step-by-step guides will guide you through the setup. ## What happens when I install the ID Tag? By installing the ID Tag, you can gather valuable data on your users, optimize marketing strategies, and boost website performance. All this data will be made available to you in your Untitled Dashboard. When installing the tag on your website, consider updating your Cookie Consent Policy and Privacy Policy on the website where the tag is placed. We offer [more information here](/misc/privacy-and-consent-management). ## Step-by-Step Installation Guides
Installing the Untitled ID Tag on a Shopify WebsiteInstalling the Untitled ID Tag on a Shopify StoreInstalling the Untitled ID Tag on a Shopify Store
Installing the Untitled ID Tag on a Custom or Wordpress WebsiteInstalling the Untitled ID Tag on a Custom or Wordpress WebsiteInstalling the Untitled ID Tag on a Custom or Wordpress Website
Installing the Untitled ID Tag on a Squarespace WebsiteInstalling the Untitled ID Tag on a Squarespace StoreInstalling the Untitled ID Tag on a Squarespace Store
Installing the Untitled ID Tag with Google Tag ManagerInstalling the Untitled ID Tag with Google Tag ManagerInstalling the Untitled ID Tag with Google Tag Manager
Installing the Untitled ID Tag on a Wix WebsiteInstalling the Untitled ID Tag on a Wix WebsiteInstalling the Untitled ID Tag on a Wix Website
Installing the Untitled ID Tag on a Webflow WebsiteInstalling the Untitled ID Tag on a Webflow WebsiteInstalling the Untitled ID Tag on a Webflow Website
## Creating a New Tag 1. Log into Untitled and select the + Create Tag button in the top right corner of the Homepage. You can also go the Tags page available in the left navigation menu. ![Home Screen Tag Creation](https://312477262-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FGoQsfzqc7OhGHTIseEas%2Fuploads%2FuJyoyDbKposSVwD2Mn9q%2FTag-Creation-1.png?alt=media\&token=d7561b4d-ae27-4f78-9a6e-34a3dc692d7e) 2. After clicking, please name the Tag something memorable and identifiable, such as the name of your company or the website the tag is being placed on. 1. Most websites just need one Tag. 3. After naming your tag and clicking Create, a consent window will appear where you confirm your understanding of opt-out and data-gathering requirements for your website, industry, and geography. 1. Review your website privacy policy and cookie management platform and ensure you are comfortable that it encompasses the use of Untitled. We offer [more information here](/misc/privacy-and-consent-management). *** Congratulations! You have successfully created the Untitled ID Tag for easy installation on your website. The Tag is one line of code that will look something like this: ``. After installing the script in the header of each page on your website, you can resolve and analyze hidden visitors, helping you make data-driven decisions to optimize your website’s performance and marketing strategies. Within one hour of successfully installing the tag on your website, visitor data will be available in your account. Find your visitor resolutions on the Visitor table page in the left navigation menu. For assistance with placing the Tag, follow one of the guides above. If you need assistance installing the Tag, our team is available to help and can be reached by submitting a support ticket from the bottom left of of the navigation menu. # Installing the Untitled ID Tag on a Shopify Store This guide walks you through the process of inserting your Untitled ID Tag into the header of your Shopify website. ## Before You Begin Log in to your Shopify Store at . You'll need the "Edit Code" permission for your Shopify site. If you're not the site owner, you can request the site owner to give you this permission at **Settings** > **Users and permissions**. ## Walkthrough Video {% embed url="" %} ## Written Guide with Screenshots In this guide, we’ll walk through the steps to create your Untitled ID Tag and install it on your Shopify website. There are three main steps that we need to complete. 1. Updating the code of your Shopify site to include your Untitled Tag. Let's start first within your Untitled account. 2. Recommended: Turning on the cookie consent bar in your Shopify site. ([Learn more](/misc/privacy-and-consent-management)) 3. Recommended: Reviewing or updating your privacy policy to include information about the Untitled ID Tag. ([Learn more](/misc/privacy-and-consent-management)) ### Create and Name Your Tag 1. Log in to Untitled and click Tags on the left hand side
2. Click Create Tag in the upper right corner and give your tag a descriptive name. Many of our customers just have one tag in their account, and you only need one tag per website, so in this case, we'll use the example "Untitled Shopify Site".
Recommended: Update Your Shopify Cookie Consent Banner 1. It's important that your visitors consent to cookie collection before the Untitled Tag identifies them. Shopify has a free default cookie consent banner that you can turn on within its settings. 2. Open your Shopify Administrator page and scroll down on the left menu and select Settings. Now a search bar is available at the top left of the page. Search "Privacy" there and select Customer Privacy and then Cookie Banner in the main page.
3. Click the toggle to turn off the automated settings, and then click Edit in the Regions section. A new window will pop up.
4. Search for "United States" in the search bar and click next to the American flag to select all of the states. We recommend leaving "recommended regions" selected. Click Done.
5. Click Save at the top of your page within Shopify.
Recommended: Review Your Current Privacy Policy Disclosures In Place & Update if Needed You may need to update your privacy policy to be compliant with the Untitled ID tag. 1. After you click Continue when creating a new ID Tag, our pre-written privacy policy will open. That policy may be used to supplement your existing policy if you don't feel the current policy covers and communicates the use of Untitled to your website visitors. 1. You can learn more about that on our [Privacy and Consent Management page](/misc/privacy-and-consent-management) and review or copy the [Sample Privacy Policy](/misc/privacy-and-consent-management/sample-privacy-policy). 2. If you're continuing from the cookie banner step, click Privacy Policy in the left side menu. If you're starting at this step, open your Shopify Admin page and navigate to Settings and then search "Privacy" on that page and select Privacy Policy. A new window will pop up.
3. Turn off the toggle for "Use automated policy". Now you can edit your own privacy policy. We recommend adding a label to your privacy policy where you can paste the Untitled sample privacy policy into the rest of the content that Shopify provides.
4. If you'd like to use the Untitled sample policy to supplement your own, you can copy our [Sample Privacy Policy](/misc/privacy-and-consent-management/sample-privacy-policy). 5. Return to your Shopify Privacy Policy page and paste the additions to your privacy policy, and click Save.
### Paste Your Untitled ID Tag in the Header of Your Site After you have set up your cookie consent banner and updated the privacy policy on your Shopify site, you are ready to paste in the single line of Javascript code that will enable the Untitled tag to work. This line of code needs to be present on every page of your website, so you will paste it in the header of the theme of your Shopify site. 1. Select and copy the one line of code. Make sure to select and copy everything, including the < and > at the beginning and end of the line.
2. Return to your Shopify administration page. On the left side, click Online Store. Below that click Themes. Now on the main part of this page, click Customize. A new page will open.
3. At the top left of that page, look for three dots in a horizontal line. Click that, and then select Edit Code from the menu that opens.
4. On the left side menu, select theme.liquid. If the file isn't readily available, you can search for it using the search bar at the top of that menu. The theme.liquid code file will open in your browser. Find the word \ and click enter to make a new, blank line below that. Paste the Untitled tag code snippet there. Click Save in the upper right corner. That's it! Your Untitled ID Tag will start collecting visitor information for your website.
## Next Steps You can close your Shopify site and go back to your Untitled account and view the tag, but you don’t need to do anything else to make the tag start working for you. After you've installed the ID Tag, allow at least **one hour** before your visitor data starts being captured by the tag. After that, the ID Tag will update about **every hour** with new visitors who have visited your site and are automatically resolved or identified by the Untitled ID Tag. Remember, not every visitor will show up in your visitor table, and if your site is brand new, it may take some time before many visitors appear in the table. As you capture the email addresses, names, and other information of the visitors to your site, that's when you can start to do the exciting work of creating audiences, adding destinations, and using that customer data to reach out to the right people, at the right time, with the right offer and increase the effectiveness of your advertising. Make sure to bookmark your Untitled account page in your web browser and return back to check on your visitor table at least a few days a week to watch your audience grow. Still have questions? Email customer success at with your questions to learn how to make the most of you Untitled account.
# Installing the Untitled ID Tag on a Custom or Wordpress Website This guide walks you through the process of inserting your Untitled ID Tag into the header of your website. These are general guidelines for site types we haven't covered in other walkthroughs. ## Walkthrough Video {% embed url="" %} ## Written Guide
Recommended: Update Your Cookie Consent Banner It's important that your visitors consent to cookie collection before the Untitled Tag identifies them. There are free and low-cost providers of consent management platforms (CMP), including WPConsent for Wordpress. Consider implementing or updating a CMP to classify Untitled as a marketing cookie. [We have a guide on implementing Cookiebot here.](/misc/privacy-and-consent-management/set-up-a-cookie-consent-banner-with-cookiebot)
Recommended: Review Your Current Privacy Policy Disclosures In Place & Update if Needed You may need to update your privacy policy to be compliant with the Untitled ID tag. 1. After you click Continue when creating a new ID Tag, our pre-written privacy policy will open. That policy may be used to supplement your existing policy if you don't feel the current policy covers and communicates the use of Untitled to your website visitors. 1. You can learn more about that on our [Privacy and Consent Management page](/misc/privacy-and-consent-management) and review or copy the [Sample Privacy Policy](/misc/privacy-and-consent-management/sample-privacy-policy). 2. It's best practice to make the privacy policy page easily available to website visitors. Many sites include it in their website footer.
More coming soon! Want to request these steps ASAP? Email and let us know. ## Next Steps After you've installed the ID Tag, allow up to **one hour** before your visitor data starts being captured by the tag. After that, the ID Tag will update about **every 15 minutes** with new visitors who have visited your site and are automatically resolved or identified by the Untitled ID Tag. Remember, not every visitor will show up in your visitor table, and if your site is brand new, it may take some time before many visitors appear in the table. As you capture the email addresses, names, and other information of the visitors to your site, that's when you can start to do the exciting work of creating audiences, adding destinations, and using that customer data to reach out to the right people, at the right time, with the right offer and increase the effectiveness of your advertising. Make sure to bookmark your Untitled account page in your web browser and return back to check on your visitor table at least a few days a week to watch your audience grow. Still have questions? Email customer success at with your questions to learn how to make the most of you Untitled account.
# Installing the Untitled ID Tag with Google Tag Manager ## Before You Begin This page walks you through the tag installation process after you have created it, outlined here: [Creating New Tags](/product-overview/untitled-id-tag/get-started-with-the-untitled-id-tag#creating-new-tags). Log in to Google Tag Manager here: . ## Video Walkthrough {% embed url="" %} ## Step-by-Step Guide 1. Copy the tag you created in the previous steps. 2. Open your Google Tag Manager account and container 3. Click **New Tag** 4. Name your tag “Untitled ID Tag” 5. Click the **Tag Configuration** box and select **Custom HTML** 6. Paste the tag code you copied in Step 1 within the HTML Box 7. Click into the **Triggering** box 8. Click **All Pages** in order for the tag to fire on all pages. If you’d like the tag to fire on specific pages, create a new Tag Configuration by clicking the + button 9. Click **Save** in the top right corner of the page 10. Once you’ve finished the above steps, you will need to Publish your changes. Click the **Submit** button in the top right corner of the page 11. Add your version name and click **Publish** in the top right corner 12. Recommended: Update the consent settings so the Tag only fires when marketing cookies are accepted by website visitors 1. Navigate back to the Workspace and click **Tags** 2. Select your Untitled Tag and click the pencil icon to Edit the Tag Configuration 3. Click **Advanced Settings** and then **Consent Settings** 4. Click **Require Additional Consent for tag to fire** and **Add required consent** 5. Select **ad\_storage** from the list 6. Click **Save** , **Submit**, and **Publish** to publish the updated Google Tag Manager container 13. Allow 1-2 hours for the tag to gather data on your visitors 14. Log in to your Untitled account and go to the **Visitor Table** page 15. Filter and export the visitor resolutions, [create Audiences](/audience-studio), and [sync to Destinations](/integrations/destinations) {% hint style="info" %} Note: If you don't have a cookie consent management set up when you update the consent settings in Google Tag Manager, the Untitled ID Tag will not fire for any visitors. Ensure you have a consent management platform like Cookiebot or Osano set up on your website before updating consent settings in Google Tag Manager. [Follow our guide here](/misc/privacy-and-consent-management/set-up-a-cookie-consent-banner-with-cookiebot) to set up a Cookiebot consent management account. {% endhint %} # Installing the Untitled ID Tag on a Squarespace Store This guide walks you through the process of inserting your Untitled ID Tag into the header of your Squarespace website. ## Before You Begin Log in to your site here: . Ensure you have Administrator level permissions for your Squarespace site. ## Walkthrough Video {% embed url="" %} ## Written Guide
Recommended: Update Your Cookie Consent Banner It's important that your visitors consent to cookie collection before the Untitled Tag identifies them. Squarespace has a free default cookie consent banner that you can turn on within its settings, as shown in the video. There are other consent management platforms (CMPs) that you may wish to implement on your site for compliance, ease-of-use, and design customization. [We have a guide on implementing Cookiebot here.](/misc/privacy-and-consent-management/set-up-a-cookie-consent-banner-with-cookiebot)
Recommended: Review Your Current Privacy Policy Disclosures In Place & Update if Needed You may need to update your privacy policy to be compliant with the Untitled ID tag. 1. After you click Continue when creating a new ID Tag, our pre-written privacy policy will open. That policy may be used to supplement your existing policy if you don't feel the current policy covers and communicates the use of Untitled to your website visitors. 1. You can learn more about that on our [Privacy and Consent Management page](/misc/privacy-and-consent-management) and review or copy the [Sample Privacy Policy](/misc/privacy-and-consent-management/sample-privacy-policy). 2. It's best practice to make the privacy policy page easily available to website visitors. Many sites include it in their website footer.
Coming soon! Want to request these steps ASAP? Email and let us know. ## Next Steps You can close your Squarespace site and go back to your Untitled account and view the ID Tag, but you don’t need to do anything else to make the tag start working for you. After you've installed the ID Tag, allow up to **one hour** before your visitor data starts being captured by the tag. After that, the ID Tag will update about **every 15 minutes** with new visitors who have visited your site and are automatically resolved or identified by the Untitled ID Tag. Remember, not every visitor will show up in your visitor table, and if your site is brand new, it may take some time before many visitors appear in the table. As you capture the email addresses, names, and other information of the visitors to your site, that's when you can start to do the exciting work of creating audiences, adding destinations, and using that customer data to reach out to the right people, at the right time, with the right offer and increase the effectiveness of your advertising. Make sure to bookmark your Untitled account page in your web browser and return back to check on your visitor table at least a few days a week to watch your audience grow. Still have questions? Email customer success at with your questions to learn how to make the most of you Untitled account.
# Installing the Untitled ID Tag on a Wix Website This guide is copied from the Wix support website and modified to reflect the recommendations of the Untitled team about installation. The full guide, and any potential future updates, may be accessed here: ### Adding custom code to your site #### **Before you begin:** Make sure that your site is published and has a connected domain. #### **To add custom code to your site:** 1. Go to **Settings** in your site's dashboard. 2. Click **Custom Code** in the **Advanced** section. 3. Click **+ Add Custom Code** at the top right. 4. Paste the code snippet in the text box. 5. Enter a name for your code.\ **Tip:** Give it a name that is easy to recognize so you can quickly identify it later. We recommend naming it something like **Untitled Tag** 6. Select the **All Pages** option under **Add Code to Pages** * This adds the code to all of your site's pages, including any new pages that you create in the future. * Choose to load the code on each page your visitor opens. 7. Choose to place your code in the **Head** under **Place Code in** section 8. Click **Apply** ### **Video Walkthrough from Wix** Note: The recommended settings for each step shown in the video are in the guide above {% embed url="" %} ### Consent Management and Privacy Policy Recommendations
Recommended: Update Your Cookie Consent Banner It's important that your visitors consent to cookie collection before the Untitled Tag identifies them. Wix may have a free default cookie consent banner that you can turn on within its settings. There are other consent management platforms (CMPs) that you may wish to implement on your site for compliance, ease-of-use, and design customization. [We have a guide on implementing Cookiebot here.](/misc/privacy-and-consent-management/set-up-a-cookie-consent-banner-with-cookiebot)
Recommended: Review Your Current Privacy Policy Disclosures In Place & Update if Needed You may need to update your privacy policy to be compliant with the Untitled ID tag. 1. After you click Continue when creating a new ID Tag, our pre-written privacy policy will open. That policy may be used to supplement your existing policy if you don't feel the current policy covers and communicates the use of Untitled to your website visitors. 1. You can learn more about that on our [Privacy and Consent Management page](/misc/privacy-and-consent-management) and review or copy the [Sample Privacy Policy](/misc/privacy-and-consent-management/sample-privacy-policy). 2. It's best practice to make the privacy policy page easily available to website visitors. Many sites include it in their website footer.
# Installing the Untitled ID Tag on a Webflow Website This guide is copied from the Webflow support website and modified to reflect the recommendations of the Untitled team about installation. The full guide, and any potential future updates, may be accessed here: ### Custom code in Site settings Custom code entered in the **Head code** section appears before the closing `` tag in your site’s HTML markup and applies to your entire site. To add custom code to the Head tag: 1. Visit **Site settings** > **Custom code** tab 2. Add your custom code in the **Head code** section 3. Click **Save changes** ### Consent Management and Privacy Policy Recommendations
Recommended: Update Your Cookie Consent Banner It's important that your visitors consent to cookie collection before the Untitled Tag identifies them. Wix may have a free default cookie consent banner that you can turn on within its settings. There are other consent management platforms (CMPs) that you may wish to implement on your site for compliance, ease-of-use, and design customization. [We have a guide on implementing Cookiebot here.](/misc/privacy-and-consent-management/set-up-a-cookie-consent-banner-with-cookiebot)
Recommended: Review Your Current Privacy Policy Disclosures In Place & Update if Needed You may need to update your privacy policy to be compliant with the Untitled ID tag. 1. After you click Continue when creating a new ID Tag, our pre-written privacy policy will open. That policy may be used to supplement your existing policy if you don't feel the current policy covers and communicates the use of Untitled to your website visitors. 1. You can learn more about that on our [Privacy and Consent Management page](/misc/privacy-and-consent-management) and review or copy the [Sample Privacy Policy](/misc/privacy-and-consent-management/sample-privacy-policy). 2. It's best practice to make the privacy policy page easily available to website visitors. Many sites include it in their website footer.
# Tag Installation Troubleshooting If you have followed our [tag installation guide](/product-overview/untitled-id-tag) and your Untitled ID Tag is still not firing or processing data after one to two hours, please review the troubleshooting guide below for common issues and fixes. {% hint style="info" %} For additional support, please submit a support ticket through your account portal and our team will get back to you shortly. {% endhint %} ## Common Tag Installation Issues ### Google Tag Manager was not “Submitted” 1. If you are utilizing Google Tag Manager and have followed our [GTM guide](/product-overview/untitled-id-tag) on placing the Untitled ID Tag, a common misstep is not “submitting” your changes once the new tag has been created. To submit your changes, sign into your Google Tag Manager account. 2. Make sure your newly created tag is still there with the trigger set to “All Pages”. If so, be sure to click the blue “Submit” button located in the top right corner of GTM. 3. Upon clicking the “Submit” button, you will be asked to add a version name and description. Once you’ve done so, save your changes and the tag should now be live.
### Clear Your Website Cache If you are utilizing a cacheing plugin, CDN, or something similar, you may need to clear the cache from your web server. Most hosting providers or third-party plugins have documentation that outlines how to clear or purge your cache. This is a common issue we’ve seen for those utilizing Wordpress ([Instructions for clearing your cache in Wordpress](https://wordpress.com/support/clear-your-sites-cache/)). Although utilizing caching plugins and CDNs is highly recommended, you may need to clear the cache in order for the tag to populate right away. ### Tag Is Not Placed in the \ File The Untitled ID Tag needs to be located in your \ file, or at least right before the closing \. Please double check and make sure you have not placed the tag in the \ or \